A friend has just sent me a link to a great article. I assume it’s because I continually correct his poor spelling and grammar. While I do it for fun more than out of frustration, I’m glad he retaliated, because the article makes several very good points…
Perhaps the most important point is that good persuasive writing isn’t about rules, as such. While there are sound basics that ensure written English is clear and unambiguous, and universal in its meaning, there are plenty more with no foundation or sensible application – that can restrain and sometimes ruin good writing.
In other words, pedantry doesn’t persuade or sell. Nor does it evoke or entertain, as the article eloquently points out.
Here it is: Ten grammar rules you can forget
See also: It’s fine to start sentences with ‘and’, ‘but’ and ‘because’.